Estonian journalists improve multimedia skills

The European Institute for the Media Press release

Düsseldorf-Paris, 5 June 2001

The European Institute for the Media in cooperation with the Estonian Newspaper Association has organised a training course for Estonian journalists and editors on the state-of-art Internet applications for the media. The course was held in Tallinn on 28 May - 1 June 2001. The project is part of the EIM‘s programme on media and democratic institutions in central and eastern Europe, which is supported by the European Commission.

The EIM invited chief editor of the DM-Online, Mr Frank Syr?, to conduct the course on its behalf. DM-Online is part of the Handelsblatt publishing group. On the ground, the project was supported by the Association’s managing director, Mr Tarmu Tammerk.

The five-day course focused on the specific content skills which are relevant for the news stories and webradio and TV alike. The course paid particular attention to the new skills required of the multi-channel editor and multi-media news formats. A special part of the course looked into the financial and marketing aspects of the on-line publications, including adsales, content sales as well as content syndication, subscription, microbilling, etc.

For further information please contact:

in Tallinn, Estonian Newspapers’ Association
Taimi Kalvet
email: Taimi.Kalvet@eall.ee
in Dusseldorf, European Institute for Media
Ljudmila von Berg
email: madp@eim.org

The EIM is a policy-oriented non-profit non-governmental organisation based in Dusseldorf/Germany & Paris/France. Its main areas of activities are media-related research and advice to the international governmental and non-governmental institutions.