Estonia's chief coach of skiing team to receive award for most press-friendly public figure

Tallinn, January 9, 2004. The chief coach of Estonia’s skiing team,  Mati Alaver, receives the award of the most press-friendly public figure at the opening ceremony of the Otepää leg of the World Cup of Cross-Country Skiing on Friday night.

The award is issued annually by the Estonian Newspaper Association to public figures who act as an example for others regarding openness and transparency.

Alaver was praised by the Newspaper Association for his efforts in explaining his field to the general public.

Alaver is the first sports figure to receive the prestigious award, which has been issued for ten years.

Estonian Newspaper Association (EALL)